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Diageo Celebrates Pioneering Women Breaking Ceilings In The World of Spirits

Diageo Celebrates Pioneering Women Breaking Ceilings In The World of Spirits

diageo crafts women 2021 programme editorial

Diageo is proud to introduce the Craftswomen program, celebrating the talented, bold and pioneering women who make some of the world’s most beloved spirits.

From Johnnie Walker Master Blender Emma Walker to Bulleit Blender Eboni Major, Crown Royal Master Whisky Blender Joanna Scandella and Ron Zacapa Master Blender Lorena Vasquez, as well as Buchanan’s Master Blender Maureen Robinson, Cascade Hollow General Manager and Distiller Nicole Austin, and many others, these skilled Craftswomen are creating spirits enjoyed around the world and are among the diverse blenders leading the industry.

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Jane Walker by Johnnie Walker, a new blend from Master Blender Emma Walker. Photo Credit: Diageo.

Coinciding with the launch of Craftswomen, Diageo will introduce two new limited-edition whisky innovations. Jane Walker by Johnnie Walker, a new blend from Master Blender Emma Walker and Bulleit Bourbon Blenders’ Select No. 001 from Blender Eboni Major highlight the skill and creativity of the female blenders behind the brands and the range of flavor discovery to be had in Scotch whisky and bourbon.

Coinciding with the launch of Craftswomen, Diageo will introduce two new limited-edition whisky innovations. Jane Walker by Johnnie Walker, a new blend from Master Blender Emma Walker and Bulleit Bourbon Blenders’ Select No. 001 from Blender Eboni Major highlight the skill and creativity of the female blenders behind the brands and the range of flavor discovery to be had in Scotch whisky and bourbon.

diageo crafts women 2021 programme editorial carra luxe las vegas
Bulleit Bourbon Blenders’ Select No. 001 from Blender Eboni Major. Photo Credit: Diageo.

The new Jane Walker by Johnnie Walker limited edition blend follows the 2018 release of the Jane Walker Edition of our award winning Black Label. The new blend heroes whisky from Cardhu – a nearly 200-year-old distillery in the heart of Speyside that flourished under the leadership of Elizabeth Cumming. This pioneering woman ultimately sold Cardhu to the Walker family in 1893, but played a significant role in the brand’s history.

Now, with access to more than ten million casks of maturing whisky from distilleries across Scotland, Emma Walker combines her extensive scientific research with a precise palette and understanding of flavor bringing to life a well-rounded and smooth whisky featuring notes of ripe orchard fruit and white peaches, which develop into hints of baked apple and sweet cream, with a lingering dark chocolate finish.

diageo crafts women 2021 programme editorial carra luxe las vegas
Jane Walker by Johnnie Walker, a new blend from Master Blender Emma Walker. Photo Credit: Diageo.

Created by Bulleit Blender Eboni Major, Bulleit Bourbon Blenders’ Select No. 001 is the latest innovation out of Bulleit Distilling Co. and features the thoughtful mingling of three out of the 10 whiskey types used to make the original Bulleit Bourbon.  The exceptional blend includes distinct notes of vanilla bean, honey, dried fruit and toasted oak, as well as a smooth finish with a lingering of sweet cream and fruit wine decadence.

This limited-edition offering showcases Eboni’s rich understanding of how the progression of aromas and balance of complimentary flavors elevate the sensory experience, as well as her commitment to innovation and expanding the Bulleit portfolio.

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Johnnie Walker will be launching an upcoming industry program and event series under the Craftswomen platform that will support more women entrepreneurs in food and beverage to grow their businesses through access to funding, education, resources and mentorship.

Watch Now: Diageo Introduces Craftswomen Program, featuring Johnnie Walker and Bulleit

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